Folds keep information organized.

Brochures

Brochures

Put all of your cards on the table with brochure printing. Share every single detail that customers would want to know so that they are equipped with all product information they need from you. Brochure printing is a staple marketing strategy for good reason: brochures can cover a large amount of information, they are easy to distribute, cost less when ordered in bulk, and are highly customizable. Hand these out at trade shows, display them on your store counter, or give them away at pop-up store events and you are guaranteed to capture the receiver’s attention.

At Printaplus, we offer custom brochures in a wide variety of size options and folds. You can print brochures that effectively maximize the available space and number of panels. Choose a size that will bring out the details of your images and clearly communicate your text.

Choose the best brochure fold

Bi Fold Brochures

Popularly known as bifold brochures, this type of brochure is made up of two panels, folding the total space in half. This style works best for simple business presentations. The large space can introduce one or two products or services.

Tri Fold Brochures

As the name implies, the trifold divides your brochure into three vertical panels. This fold allows your customer to take in information in a specific sequence. This is one of the most popular options because it’s compact, holds a lot of information, and fits in most rack card slots. Take advantage of the trifold brochure by creating engaging content that’s divided or broken down per panel. You can easily divide your services, products, and call to action into consecutive sections.

Z-Fold Brochures

This fold divides your brochure into three vertical panels into its distinctive “Z” shape. Each panel folds on top of one another and efficiently presents the different features of a product or service. Z-fold brochures are also commonly used for content with multiple language translations. Each fold creates a separate section but are unified to create one whole page when the brochure is unfolded. This also allows you to create easy layouts for images and text because they’re all on one side of the brochure.

Gate Fold Brochures

This brochure has a three-panel design where the two front panels fold inward to form the “gate.” The front panels can reveal an image or infographic that unveils a new offer from your business. We recommend gate fold brochures for presentations that focus on design or a “big reveal”. Gate fold brochures typically catch more attention.

Accordion Fold Brochures

The accordion fold divides your brochure into four panels that fold on top of one another. This option unfolds information in an organized and sequential manner. It is like the z-fold, but with four panels. It’s much simpler to design compared to other brochures because of its chronological way to present information. Use accordion folds for event brochures with day-to-day schedules or even for maps.

Double Parallel Fold Brochures

The double parallel fold divides your brochure into four panels that are parallel and stand in the same direction. This brochure is usually printed on larger paper to give extra space for your design. You can use double parallel fold brochures to give customers a detailed look of your company, categorize different product offers, or add a form that customers need to fill out.

French Fold Brochures

This fold divides your brochure into four panels. The paper is folded in half, and then folded again perpendicular to the first fold. The total space is large enough to show photographs of your products. The French fold is popular for programs and promotional pieces especially when it is necessary to have a full-size image on the inside of the print material.

Parallel Map Fold Brochures

This fold divides the brochure into four vertical panels, which are directly adjacent to one another when the paper has been fully opened. A parallel map brochure will open like a folder, and then unfold further. Use the long height per panel to showcase your services in detail.

At Printaplus, we offer custom brochures in a wide variety of size options and folds. You can print brochures that effectively maximize the available space and number of panels. Choose a size that will bring out the details of your images and clearly communicate your text.

The standard sizes below measure the entire brochure before folding:

  • 2 Fold: 8.5” x 11”
  • 3 Fold: 8.5” x 11” and 11” x 17”
  • 4 Fold: 8.5” x 14”

While these are the most popular sizes & folding, the best type of brochure for you will depend entirely on its content. There are some brochure styles that will display images better than text. From half-fold to z-fold, all the way to parallel map fold, you can customize a wide variety of brochure types to suit any purpose.